Case StudyBranding, online and offline marketing
Sydney Personal Chef
Sydney Personal Chef was born out of a love for creating wonderful dining experiences for friends and family. Having a very old and out of date site with no images of the beautiful food that Hussein curates, he decided it was time for a change. Our brief was to develop a site that would stand the test of time, showcase an amazing portfolio, whilst giving detailed information regarding the offerings, how they work and what they cost. Also for Hussein to tell tales of his adventures whilst seeking out inspiration on his travels along the way.
Hussein is based in Sydney so we were a little apprehensive about taking on the project with no face to face time, except one Skype meeting. In fact it worked really well. Hussein produced the logos for the specific offerings of SPC, our designer perfected them. We used a one page, responsive website to introduce SPC, the offerings, and give the site an element of the kooky and theatrical nature that Hussein was so passionate about incorporating.
We have also designed offline materials, postcards for advertising, labels for food packaging, menu cards etc.
Hussein does everything with love and we’ve got to say we’ve really loved working on this project with him. We only wish we were in Sydney so he could cook for us – maybe one day?
“I would like to thank Fusion Media Consultancy for your wonderful work re-branding Sydney Personal Chef. You have turn my little catering business into a giant world of opportunities where the sky is the limit. You have switched on all the creative lights and Sydney Personal Chef feels reborn again with fresh wings. I am embracing photography, learning about marketing, social media and pushing new boundaries towards a healthy and successful business”.
Hussein Bahsoun, Founder of Sydney Personal Chef
“It really is a good site, you should be proud of it. I’m delighted by the way it highlights your love of cooking, showcasing your incredible talents. It portrays you as dynamic, exuberant and worldly yet shows your ability to be intimate; providing a very personalised service. We know all this but so nice to see you have transported all these qualities onto the web in an effortless, non bragging way.”
An email from a friend who loved the new site
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- Project Management
- Web Design